Speakers

James Gibbons is President of Asia Pacific at Warner Bros. Discovery, with oversight of a diversified portfolio spanning globally renowned content, brands and franchises across Direct-to-consumer platforms, Pay-TV and FTA. As the global entertainment company expands across the region, James has spearheaded several transformative partnerships to increase revenues and scale in key markets, including most recently the transformative launch of MAX in Australia, Japan, Southeast Asia, Hong Kong and Taiwan. Prior to this, James was President – Western Pacific, re-shaping WBD’s strategy and operations in China, Japan and ANZ. He previously led Discovery in the UK and Nordics, growing market share through restructuring the networks business and launching the company’s first streaming service, discovery+, with key partners including Sky, Amazon Prime Channels, and BT. He was instrumental in the creation of the BT Sport JV which added premium sport to the WBD portfolio. James also served as Discovery’s General Manager for Emerging Business and Head of Product & Business Development for the Central & Eastern Europe, Middle East and Africa region.

Isaac Bess is the Global Head of Distribution Partnerships at TikTok. He oversees Business Development, Strategy, and Operations supporting Telecommunications, Infrastructure, Product, and New Screens to drive adoption, usage, retention, brand lift and product excellence across TikTok and other applications within the ByteDance portfolio. Since 2018, the Distribution team has executed and launched hundreds of partnerships around the world, with particular focus on innovation in the 5G space. Prior to TikTok, Isaac spent over 20 years in the music business as a journalist, record label executive and digital distributor, including an early role on the YouTube Music team. He holds MBAs from UCLA and National University of Singapore, and resides in Los Angeles, California.

Jeff Han is Vice President of Tencent Online Video. He is in overall charge of strategy-making, content-developing and operational management of Tencent Video and Tencent Penguin Pictures variety shows and documentaries. He is also responsible for strategic formulation and diverse matrix layout of Tencent Video sports business as well as Tencent Video overseas business. Jeff joined Tencent in May 2012. Under his leadership, the online media group(OMG) marketing team succeeded in enhancing the influence of Tencent’s online media business in China. OMG marketing team managed to garner recognition and gain prestige from advertisers and consumers for the business, alongside a major boost in usage. The team’s success represented a triple win for Tencent OMG, its users, and its advertisers. Jeff has also led Tencent Video’s Copyright Cooperation team to explore and construct a distinctive and competitive content platform. His team secured comprehensive and large-scale coverage of popular content including The Legend of MiYue , Ode to Joy , The Legend of Chusen and exclusive procurement of premium content such as Ruyi's Royal Love in the Palace and Legend Of FuYao . Jeff’s team also deepened Tencent Video’s partnerships with top-tier international content providers such as HBO and Warner Bros. He made exclusive broadcasting of popular US TV series happen, such as Game of Thrones. Tencent Penguin Pictures was founded on September 11, 2015. Along with his team, Jeff, who was then in charge of TV series business, embarked on building a strong IP content reserve platform that gave birth to the development of super IP such as Candle in the tomb series, The King's Avatar, Sand Puzzle and others. At the same time, he established in-depth cooperation with well-known producers, scriptwriters, directors and production companies including Daylight Entertainment, Chinese Entertainment Shanghai and Linmon Picture. In the future, Jeff will focus on creating a full industry chain for Tencent Penguin Pictures’ web series production to achieve an overall leading position in traffic volume, VIP membership, reputation, and commercialization. Since 2022, he has been in overall charge of strategy-making, content-developing and operational management of Tencent Video and Tencent Penguin Pictures variety shows as well as documentaries. He is also responsible for strategic formulation and diverse matrix layout of Tencent Video sports business as well as Tencent Video overseas business. He will continue to lead to produce great content and live up to the “good times” expectations of platform users.

Kook-Sung Jang began his career as a Content Programming Manager at Animax Broadcasting Korea. He then served as Head of Content at Turner Korea, where he oversaw programming, acquisitions, production, and operations. He is currently leading content acquisition at Coupang Play.

Dr. Hye Jeong Lee is Head of CTV Partnership in Moloco’s Streaming Media Business, where she leads ecosystem growth across both supply and demand, centered around Moloco’s CTV Ads product. She drives global collaborations that accelerate innovation and monetization in the Connected TV advertising ecosystem, working closely with platforms and advertisers worldwide. Before joining Moloco, she held key roles at SK Inc., SK Telecom, Samsung Electronics, and LG Electronics, leading a wide range of innovation projects spanning software development, product planning, strategy, and business development. Building on this experience, she applies her deep expertise in AI and ICT to drive innovation across the digital advertising industry. She holds a Ph.D. in Engineering from KAIST.

Sunghyun Cho is an innovative business development leader with a strong background in digital advertising, specializing in CPG industries. Currently serving as the CBO at TVING, he is focused on transforming content platforms into new advertising avenues to drive business growth. His extensive experience includes leading sales teams at Google for major Korean and global companies, where he provided tailored marketing strategies. He has a proven track record of building strategic partnerships and scaling revenue, and is passionate about leveraging new technologies like ML-based data analysis and real-time personalized ads to solve complex marketing challenges for clients.

June Park is the Founder and CEO of NEW ID, a leading global streaming solutions company representing Asia. She leads the company’s efforts in expanding Korean content worldwide through partnerships with major global platforms, advancing AI-based localization, and pioneering ad-supported media tech businesses. As the only end-to-end FAST service solution provider in Asia, NEW ID collaborates with over 30 global FAST platforms and operates more than 90% of Korean content distributed worldwide. Before founding NEW ID, Park served as the Head of the Film Division at NEW (Next Entertainment World), and previously held key roles at ALL THAT CINEMA, SHOWBOX, and NEW, overseeing marketing, investment, and production for over 150 Korean and international films over the past two decades.

Myung Han Rhee is the co-CEO of Egg Is Coming, a leading content production company in South Korea. He is recognized as one of the country’s most influential creators and media executives. He began his career as a variety show producer at KBS in 1995 and played a key role in shaping the landscape of Korean reality entertainment with shows like 2 Days & 1 Night and Men's Qualification. He later joined CJ ENM, where he served as head of tvN and co-CEO of the OTT platform TVING, excelling in both content production and strategic leadership. In 2023, he co-founded Egg Is Coming alongside producer Na Young-seok and writer Lee Woo-jung, aiming to build a creator-driven production model. Under his leadership, the company has delivered hit content such as Jinny's Kitchen, Earth Arcade, and Hospital Playlist, expanding its influence in both domestic and global markets. With his unique blend of creative vision and strategic insight, Rhee continues to play a pivotal role in driving the evolution of the Korean content industry.

Kim Hak Min worked as a PD at JTBC from 2011 to 2020. In 2020, he became a founding member of Studio Slam, an entertainment production label under SLL, where he currently Serves as a Team Leader. He directed recognized shows such as JTBC's Sugar Man 3 and Sing Again, as well as Netflix's Take 1 and Culinary Class Wars. He is currently producing Culinary Class Wars 2.

Sam leads AMPD as Managing Director, starting his career at Ericsson and adidas in Europe, quickly rising to lead global strategy roles. Sam then drove growth at Zara and Nespresso, before joining Lacoste in Japan as Head of Marketing and Digital. Sam then joined Amazon in Japan. Between 2016 and 2020, he led Prime Video’s Customer Insights, Brand Marketing, Creative, & Brand Strategy, helping to take Prime Video to #1 in Japan by 2018. Starting in 2021, he served as CMO for Amazon Prime Video in Southeast Asia, launching the service in August 2022. Sam joined AMPD in April 2023.

Sungmin Lee is an associate professor in the Department of Media Arts & Sciences at Korea National Open University, where he researches content industry policy, changes in the media and content industries, and content IP. Lee’s major publications include Platform Hallyu (co-authored, 2025), Artificial Intelligence and Content Business (2025), and Exploring Hallyu: History and Theory (co-authored, 2024).